Cookie Policy

Last updated: 27 October 2026

1. About this policy

This policy explains the cookies and similar technologies (browser storage and tracking pixels) used on finaap.com, and how to change your choices.

finaap.com is run by Finaap Ltd, registered in Scotland, company number SC873575. Registered office: 44 Annandale View, Crosshouse, Kilmarnock, KA2 0ER. Questions: hello@finaap.com.

2. Your choices

Analytics and advertising cookies stay off unless you turn them on. You can change your choice here at any time. We ask again after 6 months.

Strictly necessary Sign-in and security. Always on

Switching a category off deletes its cookies from finaap.com. Cookies saved on another company's own website can only be deleted in your browser settings.

3. Strictly necessary

Needed for the site to work, so they do not need your consent. They keep you signed in, protect the site, remember your cookie choices, help HMRC prevent fraud on tax submissions, and help Stripe prevent payment fraud.

Show the cookies
NameLastsPurpose
sessionid2 weeksKeeps you signed in.
csrftoken1 yearProtects forms against misuse by other websites.
finaap_cookie_consent6 monthsRemembers your cookie choices.
messagesUntil shownCarries a one-off on-screen message to the next page.
hmrc_device_id2 yearsSigned-in users only. A device identifier HMRC requires with Making Tax Digital submissions, to prevent fraud. A copy is also kept in browser storage.
StripeSet by StripeFraud prevention when you pay, saved on stripe.com.

4. Functional

They remember choices you make and support features you use: your country and display settings, a referral code while you sign up, your support chat history, and details you entered if the page reloads.

Show the cookies
NameLastsPurpose
finaap_country1 yearRemembers the country you picked.
finaap_ref30 minutesKeeps a referral code you entered while you sign up.
cw_conversation, cw_user_<id>, cw_snooze_campaigns_tillUp to 1 yearSigned-in users only. Keep your support chat history.
Browser storageUntil clearedYour display settings, whether a message has already been shown to you, and details you entered so they are not lost if the page reloads.

5. Analytics and advertising

Only used if you turn them on. They tell the provider which pages you view, your IP address, browser and device, and the advert that brought you here, if any. TikTok is also told when you create an account.

  • Google Analytics (analytics): counts visits and shows which pages are used.
  • Google Ads and AdSense (advertising): measure our Google adverts and show adverts on our pages.
  • Meta Pixel (advertising): measures our Facebook and Instagram adverts.
  • TikTok Pixel (advertising): measures our TikTok adverts.
Show the cookies for each provider
NameSaved onLasts
Google Analytics
_ga, _ga_<id>finaap.com2 years
Google Ads and AdSense
_gcl_aufinaap.com90 days
__gads, __gpifinaap.com13 months
__eoifinaap.com6 months
IDEdoubleclick.net13 months
test_cookiedoubleclick.net15 minutes
Meta Pixel
_fbp, _fbcfinaap.com90 days
frfacebook.com90 days
Browser storagefinaap.comUntil cleared
TikTok Pixel
_ttp, _tt_enable_cookie, ttcsid, ttcsid_<id>finaap.com13 months
_ttptiktok.com13 months
Browser storagefinaap.comUntil you close the tab

We and each provider are jointly responsible for collecting this information and sending it to them. Each provider is then responsible for how it uses it, which may include processing outside the UK, as set out in its own policy: Google, Meta, TikTok. Providers sometimes rename their cookies; we review this list regularly.

6. The Finaap app

The app does not use cookies or advertising trackers.

7. Changes

If we add a new kind of cookie, we will update this page and ask for your consent again first. Our Privacy Policy explains how we handle personal information.